With over one billion active users every month, Facebook Messenger has become an integral part of Social Networking. With so many people using the app, it was only a matter of time before Facebook introduced a way for businesses to capitalise on this audience and start to generate revenue.

So how can Messenger help your Business?

Well it all starts with your customers. Here’s a couple of ways we can help you take advantage of Facebook Messenger;

Generate Leads – Start conversations directly in Messenger to learn more about potential customers using predetermined questions.

Nurture Potential Customers – Drive people to relevant pages on your website or answering frequently asked questions with automated responses.

Increase Sales – Show potential customers images or videos to help them learn more about your products or services.

Plus, the great thing about Messenger is it offers a much more personalised approach to marketing due to its conversational nature. In fact, Messenger is outperforming Email by far with an incredible 80% open rate and a 40% increase in click through rates on average.